Website development in Latvia: how it works
A company website is not just design - it is where a customer first learns about you and decides to get in touch. This article briefly explains how website development works and what to pay attention to.
Where to start
Before design or coding, answer two questions: what should a visitor do on the website (call, enquire, book) and who is your customer. The page structure and content follow from those answers.
The steps of website development
Website development usually happens in stages:
- Discovery - goals, audience, competitors and the current website.
- Design - structure and a visual solution that fits your brand.
- Development - coding, mobile and tablet layouts, forms and SEO fundamentals.
- Launch - testing, speed checks and publishing online.
What to prepare
The easiest start is a logo, a short company description, a list of services, contact details and a few good photos. If something is missing, it can be prepared together with the developer.
Common mistakes
Websites that do not bring enquiries usually share similar reasons:
- Slow loading, especially on a phone.
- No clear next step - the visitor does not know where to click.
- Not adapted for phones, although most visitors come from them.
- Missing basic SEO: headings, meta descriptions and structured data.
How to choose a web developer
Look at previous work and check it on your phone - how fast it loads and how easy it is to find your way around. Ask what exactly is included in the offer and who will work on your project. We work directly with clients, with no middlemen.
What the price depends on
The price is affected by the number of pages, features (such as bookings or a catalogue), the amount of text and images and the number of languages. That is why an honest price can only be given once it is clear what you need - we prepare a concrete offer with a price and timeline.

